Here are 6 reason why you need a peronslaized email address by Bluehost
Having a custom email address gives your business instant credibility and shows you have a well-established company. Customers look for some legitimacy before agreeing to work with a business. So, if you’re looking to brand your business as legitimate and professional, you should use a professional email address.
Some more reasons for getting a customized email address include:
1. @Gmail or @Yahoo Screams ‘Unprofessional.’
Using free email addresses detracts from the value you want to offer your customers. For example, if you were thinking about spending a fair amount of money with a company, which salesperson email would you feel more confident in:
MoonLuv235@gmail.com — or — sales@businessgrowth.com?
An email address with yourdomain.com at the end ensures potential customers get a good impression of your brand.
2. You’re Already Paying for Personalized Email Hosting Service
If you’ve purchased a domain name for your website, you can use that domain for your email addresses as well.
As we’ll see later, setting up an email address with your custom domain name is easy.
3. You Can Standardize Email Addresses With Personalized Email Hosting
This is especially important as you grow your staff. You can use the same format for every other email address when you have a domain email address.
For example, you can use firstname@company.com or first[initial]lastname@company.com. That provides consistency in your business, and customers can easily remember the formula for your company email addresses.
4. A Branded Email Does Your Marketing for You
If you use a domain-based email address, you’re getting your brand in front of more eyeballs.
When your branded email address appears in each employee’s email signature, business cards and social media accounts, it will be an opportunity to attract new business.
5. You Can Create As Many Emails As You Want
Even if you’re a one-person operation, you can create a new email address for different aliases such as sales, customer service and orders.
If you hire for those roles one day, you can simply assign those email addresses to other employees.
6. When Someone Leaves Your Company, You Keep Control
What happens when your marketing manager leaves, taking their email with them? If they were using it to conduct business for your organization, you wouldn’t be able to access those emails.
On the other hand, if you set up an account under her name, you can redirect those emails to your newly hired marketing manager.